Vishwaa Joshi has redefined the art of storytelling through fashion and comedy on India’s digital stage. Known for beloved characters like “Gujju Mom” and “Chapli,” she transforms her wardrobe into a vibrant toolkit, using costumes to breathe life into her

Divyak D’Souza is one of those rare names in Indian fashion who brings a touch of alchemy to everything he styles. With over fifteen years in the industry—from editorial stints at GQ and Harper’s Bazaar Bride to Bollywood and reality

Yashasvi’s journey into the world of fashion is a story of serendipity and hustle. What started as a spontaneous decision to take a styling course during the pandemic quickly evolved into a flourishing career, with stints at Vogue Arabia, Harper’s

Khinkhwab Essence and the Artistry of Ruchi Agarwal   In the ancient city of Varanasi, where tradition and artistry flow as steadily as the Ganges, Ruchi Agarwal is quietly leading a global revival of Banarasi silk. With her mother, Geeta Agarwal, Ruchi

Tao Paris is quietly revolutionizing Indian footwear, blending high-fashion sensibility with a deep commitment to sustainability and women’s empowerment. Founded by Aastha Mahtani, Tao Paris is more than just a label—it’s a movement led by women, for women, with every

For over four decades, Mehar Sarees has been quietly transforming the landscape of Indian bridal fashion. Founded by the visionary father-son duo, Jatinder and Gurmehar Singh, Mehar is celebrated for blending the timeless artistry of Indian craftsmanship with a fresh,

In a world of maximalist statements, Five Point Five stands out for its quiet, thoughtful approach to Indian fashion. Named after the standard length of a sari—5.5 metres—this label, founded by NIFT Delhi graduates Radhika Jain and Nitin Singla, is

Karuna Khaitan’s story is a quiet revolution in Indian fashion—one built on decades of devotion to craft, comfort, and the poetry of Indian textiles. Born in Ranchi and raised in a traditional Marwari family, Karuna’s early life followed a conventional

Shobhini by Tini Komal is rewriting the story of Indian couture, beginning in the heart of Deoghar, Jharkhand. What started as a mother’s determination to bring designer wear to her community has grown into a label that celebrates both heritage